Is your practice meeting your growth goals?
As the second half of 2017 begins, it’s time to take a moment and reflect upon those visions from the new year. Are you meeting those goals? Here at On Purpose, we strive to ensure that you are armed with all the intellectual ammunition and tools to reach your goals, know your profession, and deliver your message to your community.
What is the Grow Your Practice 3-day series?
In the 3-day series, you will hear interviews with three different chiropractors explaining the tools and methods they use to grow their practice. Each day will focus on different aspects of your practice and will include tips that you can implement today to start making a difference in your practice!
Day 1: Dr. Rick Brescia – How do you stand out in your community? How to you get new patients? Listen Dr. Rick Brescia discuss his out of the box marketing ideas and how he was able to drive new patients to his practice even during hard economic times.
Day 2: Dr. Steven Silk – How efficient are you at converting new patients? How certain are you in your messaging? Listen to Dr. Steven Silk discuss what gives him the certainty to explain the Why Chiropractic story to his patients.
Day 3 : Dr. Pam Jarboe – Listen Dr. Jarboe discuss the concept of the “Value Ladder” and how having the right conversations at the right times can make all the difference.
Each month On Purpose opens a dialogue with chiropractors around the globe, engaging with them in discussions on what chiropractic means to them, what they do in their practice to be successful, and tips and methods others can use in their own practices. Connecting and hearing stories and ideas from other chiropractors, just like you, can be one of the best and easiest ways to learn new skills that you can put you on the path to success!
Join the FREE Grow Your Practice 3-day series today!
The Voices & The Experts Behind On Purpose
Christopher Kent, DC, JD
His passion for facilitating human empowerment led him to the chiropractic profession, where he has served as a practitioner, educator, author, lecturer, and researcher. Dr. Kent is a graduate of Palmer College.
Dr. Kent has been recognized as "Chiropractic Researcher of the Year" in 1991 and "Chiropractor of the Year" in 1998 by the International Chiropractors Association (ICA). In June 2001, Dr. Kent was elected Chair of the United Nations Non-Governmental Organization (NGO) Health Committee, the first chiropractor to hold that office. In 2007, Dr. Kent was honored with the first Lifetime Achievement Award bestowed by Life University.
Dr. Kent's ability to integrate the philosophy and science of chiropractic is legendary.
Matthew McCoy DC, MPH
A researcher, academic, lecturer and author, Dr. McCoy has over 30 years of clinical experience having practiced in New York, Florida, Washington, Georgia and Russia.
He received his undergraduate degree in Organizational Management from Covenant College, a Doctor of Chiropractic degree from Life University and a Masters of Public Health from Emory University specializing in Health Outcomes.
Dr. McCoy has an active research agenda; his current areas of interests include health outcomes research, pediatric research, prevention of chronic, lifestyle-related diseases, personal health autonomy, and outcomes measurement in health care. He has been actively engaged in health policy over several decades and has been involved in evidence based guideline development and best practices initiatives since the early 1990’s.
Dr. McCoy is the Vice Chairman of the Board of Trustees of Sherman College of Chiropractic and was previously a Professor at Life University where he taught for 18 years. Dr. McCoy has also taught postgraduate and continuing education courses for chiropractors on a regular basis over the past 25 years. He currently serves as the Vice President of the Foundation for Vertebral Subluxation. Dr. McCoy is presently Editor & Publisher of the Journal of Pediatric, Maternal and Family Health – Chiropractic, Annals of Vertebral Subluxation Research, Journal of Upper Cervical Chiropractic Research and the Journal of Philosophy, Principles and Practice of Chiropractic. He also publishes the Chiropractic Chronicle which is THE source for news on the traditional, conservative faction of the chiropractic profession.
Dr. McCoy is the CEO and Co-Founder of the ChiroFutures Malpractice Insurance Program and has served as an expert witness and consultant defending chiropractors in insurance reviews, malpractice cases and regulatory board actions for over 30 years.